PR tips
and advice
for SMEs

PR tips
and advice for SMEs

UAE and Israeli Companies First Official Partnership

UAE and Israeli official partnership. The historic agreement between Israel and UAE paves the way for peace in the Middle East. It holds unprecedented potential for investors, tech companies, and entrepreneurs to collaborate and flourish. 


ReBlonde, award-winning Israeli tech PR agency, and White Water PR, leading PR agency in the UAE, announced their official partnership. The first between an Israeli company and an UAE company within the marketing domain.

The collaboration opens the door for UAE-based companies, entrepreneurs, and investors to have ReBlonde. This will allow them to support and build their brands and networks in Israel.

White Water PR

On the Emirate side, White Water will do the same for those Israel-based counterparts in the UAE. Israel, and the UAE are both leaders in innovation. They show strong common interest in financial technology, blockchain, real estate, medical technology, and fashion. 

ReBlonde is a leading PR firm for tech startups, enterprises, and venture capital firms. These firms are in the fields of AI, IoT, medtech, and fintech. Including cryptocurrency and blockchain.

Led by Motti Peer and Alona Stein, the company takes after its award-winning predecessor, Blonde 2.0. Among ReBlonde’s top clients are:

Spotify, Viber, Zebra Medical Vision, Nanox, Inx, Dreamed and Delegation of the European Union to Israel.

White Water PR has worked across a wide spectrum of industries for the past 12 years and has launched entrepreneurs. They have consulted energy efficiency companies, technology brands, hotels, restaurants, Investment banks, real estate entities, healthcare providers, celebrities, and more.

The company was also chosen by Johny Dar, for his global ‘Jeans for Refugees’ project. A unique global fundraising initiative dedicated to helping refugees across the world.

The celebrities in the project included:

Joaquin Phoenix, Kate Moss, Emma Watson, Bella Hadid, Sir Elton John, and Victoria Beckham among several others. 

A word from the CEOs

“We’ve been helping brands build their name globally for the past 14 years,” says Motti Peer, CEO of ReBlonde. “We’ve had business relations with clients and other PR agencies all over the world and are extremely honored to open this channel of communication both for ourselves and for our clients.

This new chapter will kick off a successful business relationship between Israel and the UAE, and we’re looking forward to commanding headlines and reaching new heights together with our partner, for our current and future clients.”

Prem Ramachandran, Founder and CEO of White Water PR, stated that,

“This is a historic moment for all of us and this bilateral trade relations and peace will go hand in hand for the betterment of both the economies and the region. As things unfold and move towards a progressive path, our partnership is set to support companies to generate awareness and establish a firm footprint in both the markets. This is a brand new chapter in history and we aim to play a significant role in our capacities to build a strong presence for companies looking to UAE and Israel.” 

Get in touch with the PR Pioneer team here.

Recent Posts