Since the very first time human beings traded goods, businesses have strived for better ways to generate effective word-of-mouth advertising. Daniel Lemin, a 20-year marketing
It is vital for businesses to have an online reputation management strategy. The main reason is that consumers who wish to make online purchases are
E-signatures: 6 features every PR should look out for: Two decades ago, Congress enacted the ESIGN Act which recognized electronic signatures with the same legal
When you’re busy with the day to day running of your business, you might not have time to think about creating content for your blog
There’s a reason we are told not to mix business and pleasure, and many couples across the globe right now are having to face the
Public relations agencies or firms aim to promote businesses via receiving editorial coverage. This kind of coverage is referred to as “earned” or “free” media
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