Chloe Ford

March 3, 2021

Wachsman partners with Delphi Digital. ...

Wachsman partners with Delphi Digital: Wachsman, the global communications-based strategy consultancy, has partnered with Delphi Digital, the research-driven firm dedicated to advancing the understanding and development of...

Chloe Ford

February 26, 2021

Top 10 PR Agencies in Canada...

Top 10 PR agencies in Canada you should check out! The responsibility of a PR agency is to promote your business through gaining coverage, in order...

Chloe Ford

February 16, 2021

6 Seconds is the ‘Sweet Spot’ to Hook Customers...

With Internet traffic and targeted advertising moving at lightning speeds, marketers have been forced to be more creative to hook customers’ attention and move potential customers...

Chloe Ford

February 1, 2021

Digital Trails Earns 2021 UK Clutch Leader Award...

Digital Trails Earns 2021 UK Clutch Leader Award: International Performance PR, SEO and digital marketing agency Digital Trails has earned inclusion in the UK’s top 10 list...

Chloe Ford

January 21, 2021

Hated Pandemic-Related Phrases...

The pandemic-related phrases Americans are sick of hearing... Check out a list of some of the most hated pandemic-related phrases across America today: ‘Outbreak’ The ominous...

Chloe Ford

January 18, 2021

Wonder Women 2021...

Wonder Women 2021: An illustrated ode to society’s superheroes. Wonder women 2021: From Malala Yousafzai and Mother Teresa to Jacinda Ardern and Frida Kahlo, there is...

Chloe Ford

January 15, 2021

Top 5 PR Trends & Predictions for 2021...

Top 5 PR Trends & Predictions for 2021  PR trends & predictions for 2021: As much as PR has morphed through the years, its primary reason for being – to secure coveted media...

Chloe Ford

December 14, 2020

Acuitas Communications named EU Consultancy of the Y...

Acuitas Communications named EU Consultancy of the Year: Acuitas Communications has been named EU Consultancy of the Year and, in a hat trick, also walked off...

Chloe Ford

November 25, 2020

Clean Creatives Campaign: Stop Working with Fossil F...

Clean Creatives Campaign Calls on PR and Ad Agencies to Stop Working with Fossil Fuel Corporations. A new clean creatives campaign is underway to pressure the...

Chloe Ford

October 28, 2020

The Ultimate Guide for SMEs on Choosing a PR Agency...

If you are a SME and have had no prior experience with agencies, making a decision on who to entrust with your public relations is tough....

Chloe Ford

October 27, 2020

7 Talk Triggers that Can Boost Brands and Word-of-Mo...

Since the very first time human beings traded goods, businesses have strived for better ways to generate effective word-of-mouth advertising. Daniel Lemin, a 20-year marketing expert...

Chloe Ford

October 14, 2020

InternationalLiving.com wins ‘Press Release of the...

Press Release of the Week! More often than not, press releases with a big headline with a shock value are those that generate the most press...

Chloe Ford

October 7, 2020

2020 Public Relations and Marketing Excellence Award...

GLOBAL RESULTS COMMUNICATIONS WINS 2020 Public Relations and Marketing Excellence Award   Global Results Communications, an award-winning, full-service public relations powerhouse focused on high-tech and all...

Chloe Ford

September 25, 2020

Covid-19 Impact on Agencies...

Covid-19 Impact on Agencies: The Covid-19 pandemic dramatically altered how companies in the United States were able to do business. For those not deemed “essential,” like many...

Martin Brieger

September 23, 2020

When journalists expose PR’s dirty secrets…...

Corona Beer and Chocolate Milk from Brown Cows: when journalists expose PR’s dirty secrets… By Marty Brieger When journalists expose PR’s dirty secrets: Near the beginning...

Chloe Ford

September 23, 2020

Online reputation management strategies for business...

It is vital for businesses to have an online reputation management strategy. The main reason is that consumers who wish to make online purchases are often...

Chloe Ford

September 22, 2020

Business steps as lockdown restrictions ease...

This week, Tom Bestwick of Hallam provides excellent advice on the next steps businesses need to be thinking about as lockdown restrictions begin to ease... Preparation: Preparing for...

Chloe Ford

September 4, 2020

E-signatures: 6 features every PR should look out fo...

E-signatures: 6 features every PR should look out for: Two decades ago, Congress enacted the ESIGN Act which recognized electronic signatures with the same legal status...

Chloe Ford

August 24, 2020

Interview with Matt Kovacs, Blaze PR....

This week PR Pioneer shares an interview with Matt Kovacs of Blaze PR… Tell us about your agency? An Interview with Matt Kovacs: Blaze is the go-to...

Chloe Ford

August 21, 2020

UAE and Israeli Companies First Official Partnership...

UAE and Israeli official partnership. The historic agreement between Israel and UAE paves the way for peace in the Middle East. It holds unprecedented potential for...

Chloe Ford

August 14, 2020

Expert PR Opinion: Molly Schoneveld, The Storied Gro...

In this week's expert PR opinion we speak to Molly Schoneveld, President of The Storied Group: Tell us about your agency? The Storied Group is a boutique Los Angeles...

Chloe Ford

July 9, 2020

Americans say PR activity is a big influencer for th...

PR firm Bospar has published findings from its new study – “PR Activity & Marketing in The New Normal” – which aims to determine how COVID-19...

Chloe Ford

July 2, 2020

Interview with Katherine Rothman; KMR Communications...

This week we virtually sat down with Katherine Rothman of KMR Communications. She shares her views on the impact of Covid-19 on the public relations industry,...

Chloe Ford

July 1, 2020

How PR Can Help You Salvage the Second Half of 2020...

If you are like millions of small- and medium-sized business owners across the nation and beyond, you might be looking at your financial statements and annual...

Chloe Ford

July 1, 2020

What is content marketing, and why is it important f...

When you’re busy with the day to day running of your business, you might not have time to think about creating content for your blog and...

Chloe Ford

June 30, 2020

Working from home increases productivity of 42% Mary...

Times they are a-changing… Whether you are relatively new to working from home or have been telecommuting for a number of years, focusing on your career...

Chloe Ford

June 30, 2020

American employees would take a $316 pay cut each mo...

Saving money on daily commute, no need to worry about what to wear and no office politics to deal with… are just a handful of benefits...

Chloe Ford

June 26, 2020

Interview with Industry Leader Sam Allcock of PR Fir...

With 14 years under his belt as founder and managing director of Manchester-based online digital agency Custard, Sam Allcock now leads PR Fire, bringing with him...

Chloe Ford

June 25, 2020

TransMedia Group Names Alana Pulver Manager of Publi...

TransMedia Group, one of the largest independent PR firms in Florida serving clients worldwide, has appointed Alana Pulver Manager of Public Relations and Social Media. Alana...

Chloe Ford

June 24, 2020

Montieth & Company Launches New Website and Brand Id...

Montieth & Company, the global specialist communications consultancy, today launched a revitalized brand image to reflect the growth and evolution of its business, which now includes...

Chloe Ford

June 9, 2020

PR Pioneer on The New York Post...

How much are you missing your work spouse? Our latest PR campaign recently featured on the New York Post. How to keep a strong relationship with...

Chloe Ford

June 9, 2020

Interview with Phil Lobel, of Lobeline Communication...

This week we speak to Phil Lobel, one of the entertainment industry's leading PR Practitioners of Lobeline communications... Please tell us about your agency, and what...

Chloe Ford

June 4, 2020

Journalist Survey Results Reveal Promising, Positive...

Flight bans and country-wide lockdowns due to COVID-19 have grounded most travel activities around the world – including travel reporting. However, a new survey from FINN...

Chloe Ford

June 1, 2020

Interview with Kevin P. McVicker, VP at Shirley •...

Tell us about your agency: Shirley • McVicker – what do you do and what sets you apart? Founded in 1984, Shirley • McVicker is a...

Chloe Ford

June 1, 2020

Matter PR lead global campaign for European Open Sci...

Matter PR lead global campaign for European Open Science Cloud Initiative: The European Open Science Cloud (EOSC), an open virtual environment for the scientific community regardless...

Chloe Ford

May 28, 2020

Ryanair and Lufthansa: Ryanair Can Survive Ten Times...

Ryanair and Lufthansa: While Ryanair's liquidity is sufficient to cover costs for another 99 weeks, Lufthansa is facing insolvency in 10 weeks without state subsidies. This...

Chloe Ford

May 27, 2020

Virtual Party Hotspots!...

Virtual Party Hotspots: Brits are (virtual) partying 3 times each week! Perhaps the hardest part of the whole lockdown has been the fact we were unable...

Chloe Ford

May 21, 2020

PR Pioneer on FOX Illinois...

Our latest digital marketing campaign featured on FOX Illinois: 38% of Illinoisans would miss work spouse more than real one, survey says. "SPRINGFIELD, Ill. (WICS/WRSP) —...

Chloe Ford

May 21, 2020

PR Pioneer on News Channel 20...

Our latest campaign featured on News Channel 20: "38% of Illinoisans would miss work spouse more than real one, survey says" "SPRINGFIELD, Ill. (WICS/WRSP) — If...

Chloe Ford

May 18, 2020

PR Pioneer featured on Castanet...

Our latest online campaign discovered just how many Americans are missing their work spouses. The release was picked up by Castanet: Missing your 'work spouse'? Survey...

Chloe Ford

May 18, 2020

PR Pioneer on Hip New Jersey...

Our latest campaign featured on Hip New Jersey: New Jerseyans Miss “Work Spouse” More Than Partner. "Working from home might be convenient, but for some, it’s...

Chloe Ford

May 18, 2020

PR Pioneer featured on KCRR...

Our latest digital marketing campaign that discovered the amount of Americans who miss their work spouse featured on KCRR: "I'll admit it, I'm missing my "work...

Chloe Ford

May 18, 2020

PR Pioneer features on KOEL...

Out latest campaign featured on KOEL! The study found that 1 in 5 Iowans admit missing their work spouse, more than they would their partner. "I'll...

Chloe Ford

May 13, 2020

From personal loss to an inspirational movement...

FOUNDER OF NEW JERSEY-BASED NONPROFIT TURNS PERSONAL LOSS INTO INSPIRATIONAL MOVEMENT TO HELP OTHERS DURING PANDEMIC John Lynch and “The Lunch With Lynch Foundation” collect and...

Chloe Ford

May 13, 2020

Virtual Parties in America: Press Release of the Wee...

Social Distance Socializing: Americans are attending virtual parties with friends 3 days per week, survey reveals Not being able to hang out with your friends in...

Chloe Ford

May 13, 2020

Are rallying stock markets out of step with economic...

Buoyant stock markets are not necessarily ignoring alarming economic reality data, rather they are reflecting the post-pandemic era, affirms the CEO of one of the world’s...

Chloe Ford

May 13, 2020

PR Pioneer on CW34...

Our latest digital marketing campaign explored what % of Americans missed their work spouse more than their own partner. The release was picked up by CW34....

Chloe Ford

May 13, 2020

PR Pioneer features on CBS 12...

Our latest in house PR campaign discovered just how many Americans miss their work spouse more than they do their partner, and featured on CBS 12...

Chloe Ford

May 12, 2020

PR Pioneer on 97.1 KISS FM...

We conducted a survey across America to discover how many workers were missing their 'work spouse' more than their actual partner. Our digital marketing campaign featured...

Chloe Ford

May 12, 2020

PR Pioneer on Times Record News...

"One in three Texans miss their 'work spouse' more than real one, study says" Our latest digital marketing campaign compared how many Americans missed their work...

Chloe Ford

May 12, 2020

PR Pioneer on The Bradford Era...

Our latest online campaign featured on The Bradford Era! The latest press release revealed just how much Americans missed their work spouse during lockdown. "WORK SPOUSE:...

Chloe Ford

May 12, 2020

PR Pioneer on Yahoo! Finance...

The latest in house digital campaign we created explored how much Americans missed their work spouse and it featured on Yahoo! Finance. "We miss colleagues more...

Chloe Ford

May 12, 2020

PR Pioneer features on the Bradenton Herald...

The latest digital marketing campaign compared how much workers across America missed their work spouse more than their actual partner. It featured on the Bradenton Herald:...

Chloe Ford

May 12, 2020

PR Pioneer on the Miami Herald...

Our latest digital marketing campaign featured on the Miami Herald! The release compared how much workers across America missed their work spouse more than their actual...

Chloe Ford

May 12, 2020

PR Pioneer on Stylist!...

"Struggling with remote working? You’re probably more attached to your work colleagues than you think" Our latest in house digital marketing campaign discovered just how much...

Chloe Ford

May 12, 2020

PR Pioneer feature on FOX 25...

The latest digital marketing campaign we ran in house discovered just how many Americans miss their work spouse more than their actual partner! The campaign featured...

Chloe Ford

May 12, 2020

PR Pioneer features on City Pages...

Our latest digital marketing campaign that discovered what percentage of Americans miss their work spouse featured on City Pages: "Minnesotans miss their 'work spouses' more than...

Chloe Ford

May 12, 2020

PR Pioneer featured on FOX 9...

Our latest in house online campaign featured on FOX 9: "1 in 4 Minnesotans say they miss their 'work spouse' more than their actual partner". "(FOX...

Chloe Ford

May 12, 2020

PR Pioneer featured on Anchorage Press...

Our latest marketing campaign featured on the Anchorage Press. "1 in 5 Alaskans admit missing their work spouse, more than they would their partner". The campaign...

Chloe Ford

May 12, 2020

PR Pioneer features on 94.5 PST...

Our latest digital campaign about the amount of Americans who missed their work spouse featured on WPST! "A Public Relations and digital marketing resource website called...

Chloe Ford

May 6, 2020

Austin Williams campaign wins top honors at 2020 hea...

Hauppauge, NY (May 5, 2020) – Austin Williams, a Hauppauge, NY-based marketing, advertising, digital and public relations agency won multiple awards, including a Best of Show recognition, for...

Chloe Ford

April 30, 2020

Work Spouses in the USA...

See the table below to see the % of workers across America who miss their work spouses, more than they would their partners:

Chloe Ford

April 24, 2020

Few Tips For Working From Home With Your Spouse...

There’s a reason we are told not to mix business and pleasure, and many couples across the globe right now are having to face the challenges...

Chloe Ford

April 23, 2020

What are Public Relations Agencies and What Do They...

Public relations agencies or firms aim to promote businesses via receiving editorial coverage. This kind of coverage is referred to as “earned” or “free” media as...

Chloe Ford

April 16, 2020

Running Public Relations Campaigns in Florida...

Florida is a huge state with a population of 21.3 million – bigger than the populations of many countries! For this reason, any public relations campaigns...

Chloe Ford

April 16, 2020

How to run public relations campaigns in California?...

California, also known as the Golden State, is the most populous state in America with 39.5 million residents! When focusing on campaigns across the state, you...

Chloe Ford

April 16, 2020

Running Effective Public Relations Campaigns in Texa...

Public Relations Campaigns in Texas: The Lone Star state, Texas, is the second largest state (after Alaska) by land, and boasts the second largest state population...

Chloe Ford

April 16, 2020

Few ways to run public relations campaigns in Nevada...

Famously home to Las Vegas (otherwise known as sin city), the Silver State is made up of mainly desert with most of the state consumed by...

Chloe Ford

April 16, 2020

How to Run Public Relations Campaigns in New York?...

One of the original thirteen colonies that formed the U.S., the Empire State is home to 19.45 million residents - with two fifths residing in New...

Chloe Ford

March 30, 2020

COVID-19: Demand for Financial Apps Increases!...

Coronavirus-triggered social distancing, isolation and lockdowns have driven-up the demand for financial apps in Europe by 72 per cent in a week, reveals deVere Group, one...

Chloe Ford

March 30, 2020

10 ways which can improve your PR strategy effective...

Many companies struggle with improving the image of their brand or taking their company in a completely new direction. Here are a few tips that'll help...

Chloe Ford

March 30, 2020

Essential skills that every good digital marketer sh...

There are a few skills that every digital marketer needs to have in order to excel in this industry, one needs to keep up with all...

Chloe Ford

March 30, 2020

Tips on pitching to the media...

Tips on pitching to the media Regardless of the position in which your business is, you should be considering public relations and digital marketing to further...

Chloe Ford

March 30, 2020

Influencer marketing – a powerful tool...

Simply a modern name for an old-school concept, influencer marketing is a trending strategy at the moment. The definition? Basically, influencer marketing places the classic celebrity...

Chloe Ford

March 30, 2020

Digital PR and Content Marketing...

What’s the difference between digital PR and content marketing? The way in which brands communicate today is very different to how it was a decade ago....

Chloe Ford

March 30, 2020

Broken Link Building...

What is broken link building and is it worth doing? Broken link building is a process primarily focused on quality content and a desire to inform...

Chloe Ford

March 30, 2020

Why should Digital PR and SEO be part of your market...

Why should Digital PR and SEO be part of your marketing strategy? Link building is the process by which you generate links to your website in...

Chloe Ford

March 30, 2020

How long will SEO take to show the result?...

How long will it take to see results of SEO? Here’s the answer in short: it depends on a variety of factors. Some agencies will inform...

Chloe Ford

March 30, 2020

The value of different types of links in content mar...

All Links matter Gaining links is most often one of the primary goals of content marketing campaigns. Brands and marketers create content in the hope that...

Chloe Ford

March 30, 2020

Using content to increase brand awareness....

Whilst searching for ways to increase brand awareness, it’s likely you will see that advertising is an option, but it’s not always the best one if...

Chloe Ford

March 30, 2020

Content Marketing And Backlinks...

Building links is often assumed to be the biggest benefit of content marketing and whilst it’s true that great marketing can lead to high-quality backlinks, it...

Chloe Ford

March 30, 2020

Content Marketing Results...

After launching a content marketing campaign, it’s tempting to keep your eyes glued to your site’s analytics whilst waiting for the results to roll in. Who...

Chloe Ford

March 30, 2020

1/2 of couples say working from home has already put...

Working From Home: Quarrels in Quarantine! We received this unique press release from GearHungry.com and thought it perfect for our press release of the week! The...

Chloe Ford

March 27, 2020

The Importance of a Press Release...

Press releases are a very essential tool in marketing simply because it helps your audience become aware of your product or service. A press release includes...

Chloe Ford

March 27, 2020

How to amp up your digital content!...

Digital marketing can be a bit tricky as you constantly have to make sure your content is relevant and fresh. It’s important to stay ahead of...

Chloe Ford

March 27, 2020

Customer insight is invaluable for your business....

This should go without saying but trusting you consumers' insight is extremely simply because they are who you are providing products and services to. More often...

Chloe Ford

March 27, 2020

How to cope with the effects of COVID-19 as a busine...

The effects of COVID-19 have penetrated every sphere of society including the PR and marketing world. Many businesses are struggling to adjust to this global pandemic...

Chloe Ford

March 27, 2020

Teamwork during the pandemic...

COVID-19 has caused a lot of people to work from home. Trying to manage teamwork during the pandemic can be extremely difficult. One of the main...

Chloe Ford

March 27, 2020

Everything you need to know about PR...

If you are reading this, you will already understand that PR is incredibly important for your business. Here is everything you need to know about PR....

Chloe Ford

March 27, 2020

PR for small businesses...

This is a guide to PR for small businesses. Being a small business would require to do your own PR as you don't have the budget...

Chloe Ford

March 25, 2020

How to get exactly what you want from a PR agency...

Create a comprehensive brief for your PR agency Creating a comprehensive brief for the PR company you’re working with is extremely important. Think of it as...

Chloe Ford

March 25, 2020

Time to Invest in Social Media Monitoring...

Social media monitoring has become extremely important with the current pandemic affecting the world. Social media tracking allows businesses to respond to their audience, clients and...

Chloe Ford

March 25, 2020

How to achieve success in the PR field...

There are a few tips on how to achieve success in the PR field. Being a PR professional means staying ahead of the curve. This requires...

Chloe Ford

March 24, 2020

What’s the value of a backlink?...

Value Of A Backlink: If you are looking for a guide to backlinks, follow links and do not follow links, look no further. Value Of A...

Chloe Ford

March 24, 2020

Boosting backlinks, SEO and business rankings...

Looking at boosting backlinks and SEO, as well as business rankings? Looking to enhance website performance? It’s digital PR you’re looking for. Search Engine Optimization (SEO)...

Chloe Ford

March 24, 2020

PR for beginners: How to get started in Public Relat...

PR For Beginners: Do you need help getting started with public relations? The world of PR consists of relationships which are beneficial to your brand. Every...

Chloe Ford

March 24, 2020

Media Outreach - Our Opinion!...

Just a quick word on maximising your media outreach! Here are some tips for to maximise your media outreach. When carrying out your own Public Relations...

Chloe Ford

March 24, 2020

Relationships with Journalists...

If you are taking care of your own public relations strategy, check out our top 5 tips to build and maintain good PR relationships with journalists:...

Chloe Ford

March 24, 2020

Linkless Brand Mentions...

For many years now, links have been the authority in which search engines such as Google rated the authority of a website. Linkless brand mentions, however,...

Chloe Ford

March 22, 2020

Over 3/4 of Brits say working from home has already...

Our first press release of the week goes to the CherryDigital.co team, who put together an informative release in the light of the coronavirus. Let’s talk...

Chloe Ford

March 12, 2020

PR Pioneer on FOX 17 Nashville...

Our digital marketing campaign for PR Pioneer achieved great success in local publications and recently featured on FOX 17 Nashville 'Survey: 1 in 3 Tennesseans admit...

Chloe Ford

March 1, 2020

PR trends to keep your eye on in 2020...

In our society today, there is fine line between public relations and marketing. There is no doubt that there has been a rapid growth of technology...